It looking like there is real trouble at Fox News. A new PPP TV news poll found that viewer trust in Fox News has fallen to an all time low. Only 41% of viewers trust Fox News.
First, their ratings sunk to a 12 year low. Now, viewers don’t trust Fox News.
Public Policy Polling has been doing this poll yearly since 2010, and while many trends have stayed the same, there has been a complete reversal in viewer trust of Fox News. In 2010, 49% of viewers trusted Fox News 37% did not. Today, 41% of viewers trust Fox News, and 46% do not. Trust in Fox News decreased by 8 points, and distrust of Fox increased by 9 points. Fox has maintained their trust level with Republicans. They have only dropped four points in four years, 74% to 70%, but distrust has soared with Democrats (52% to 66%), and Independents (44% to 52%).
The one trend that has stayed the same is that Democrats tend to trust everything but Fox News, while Republicans only trust Fox News. Democrats trust PBS the most (72%), followed by NBC (61%), MSNBC (58%), and CNN (57%). Except for Fox News, Republicans have negative trust differentials with every other news network. PBS is the most trusted non-Fox News channel at (-21), followed by NBC (-48), CNN (-49), ABC and MSNBC (-56 each). As usual in these polls, Fox News was both the least trusted network (39%), and the most trusted (34%). Ironically, that 34% figure is right around the ballpark number of self identified Republicans in the United States.
The reason why Fox News is the cable ratings leader is because their audience won’t watch anything else. Democrats split their loyalties four ways between PBS, ABC, MSNBC, and CNN, but Republicans only watch Fox.
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